Iress launches market intel platform, FundsFlow

Mike Taylor

Managing Editor/Publisher, Financial Newswire

7 August 2025

Financial services technology company, Iress has launched what it is describing as a first of its kind market intelligence platform offering consolidated viewing of investment flows and trends across the retail investment management industry.

The new platform, Iress FundsFlow is claimed to capture more than $130 billion of annual transaction data across 10,000 unique investments to provide insights into investment product trends, fund manager competitiveness and investor preferences and behaviour.

Iress said the platform extracts and transforms select data sets in Xplan in a bottom-up manner, using 60 months of historical data to aggregate and analyse portfolio transactions across managed funds, ETFs, SMA and direct equities.

Commenting on the platform launch, Iress Chief Product Officer – Data, Simon Karaban said that over many years as Australia’s leading advice platform provider, the company had garnered an unparalleled dataset reflecting trends and behaviours.

“We identified a real gap in the market, with existing market intelligence solutions often relying on stale, incomplete and fragmented datasets when it comes to retail wealth flows, resulting in heavy reliance on surveys and anecdotal evidence,” he said.

“Iress FundsFlow represents the dynamics of the whole investment management ecosystem in one place. We designed FundsFlow to give investment product issuers and distributors a timely and consolidated view of investment flows, empowering them to quickly adapt to shifting market conditions and competitor dynamics with more answers, and fewer lingering questions.

“We’ve partnered with Quantium, the leading data analytics and AI company, to deliver FundsFlow, bringing critical and complementary capabilities to our solution, while enabling us to continue evolving FundsFlow with sophisticated analytics, insights and predictive capabilities.”