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Award-winning financial planner launches own practice

Yasmine Raso21 March 2025
Nicola Beswick

Women in Wealth Awards 2024 honouree, Nicola Beswick, has announced the launch of her own financial planning practice, White Rabbit Advisory, in Melbourne.

Beswick, who was honoured as Highly Commended in the Financial Planner of the Year – VIC and Pro Bono of the Year categories at last year’s awards gala hosted by Financial Newswire, transitioned her career from law into financial planning over 10 years ago.

Beswick has held several senior financial planning roles at other Melbourne-based practices including GFM Wealth Advisory and FMD Financial, as well as stepping into additional roles as the FAAA’s) Melbourne Chapter Committee Member and Chair of the Pro Bono Financial Advice Network (PFAN).

In a statement announcing the launch of White Rabbit Advisory, Beswick said it was the logical “next step” for her career, after initially moving into financial planning due to medical issues within her family. It was at this stage that she was first exposed to the many difficult and urgent financial decisions that arise as a result of such circumstances, and realised the importance of having someone there to guide them through these moments.

“It opened my eyes to how much financial stress adds to an already emotional experience and how so many people go through similar situations. It almost subconsciously became my goal and passion to help others not feel as lost as I did,” Beswick said.

“The next step for me was to create an advisory that focuses on what people really need through uncertainty, which is support, empowerment, warmth, and understanding.

“White Rabbit Advisory is about confidently getting to the bright light at the end of the tunnel whether it’s proactive or reactive – one of the most important things I’ve learnt along the way is that there are always actionable strategies for stability.”

White Rabbit Advisory primarily offers financial advice and guidance in situations such as:

  • Insurance, accident, or injury payouts;
  • Finding financial stability after divorce, separation, or loss;
  • Managing an inheritance;
  • Preparing for retirement (three to 10 years out); and
  • Making aged care decisions for a loved one.
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