Sequoia loses more advisers

Mike Taylor

Managing Editor/Publisher, Financial Newswire

20 February 2026

The latest analysis of financial adviser movement on the Financial Advice Register (FAR) shows publicly-listed financial advice group, Sequoia, continuing to leak advisers to other licensees.

The analysis, conducted by Padua’s WealthData, noted that four advisers had departed Sequoia’s licensing arrangements over the past week, with one switching to Lifespan and another to Akumin Financial planning while the remaining two had yet to find a new home.

The WealthData analysis also pointed to adviser numbers remaining about 15,100 with the addition of two advisers this week.

Key Adviser Movements for the week

• 15,143 current advisers
• Net change of advisers +2
• 31 licensee owners had net gains of 35 advisers
• 25 licensee owners had net losses of (-35) advisers
• 1 new licensees and 2 ceased
• 10 new entrants
• 78 advisers affected by appointments / resignations.

Other key dates affected by this week’s data

• Net Change Calendar 2026 YTD +73
• Net Change Financial YTD (2025/26) (-28)
• Net change last 12 months (-428).

Growth – Licensee Owners

• Four licensee owners up by two each:
  • Templestone Financial Services picked up one advisers each from Akumin and Hejaz Financial Advisers
  • IA Advice with both advisers switching from Locumsgroup Asset Management which is now down to zero advisers
  • Fiducian Financial Group with one advisers re-joining after ceasing in December and one adviser switching from Matrix Planning Solutions owned by Centrepoint Group
  • Count Limited with both being new entrants
• A total of 27 licensee owners up by net one including: Morgans Group, Centrepoint Group and the lone new licensee which recommenced after ceasing in December 2025.

Losses – Licensee Owners

• Sequoia down by four, one switching to Lifespan and another to Akumin Financial Planning. The remaining two have not been appointed elsewhere to date.
• Capstone down by three with two switching to Fortnum Private Wealth, owned by Entireti & Akumin Group, and one not showing as being appointed elsewhere to date.
• Entireti & Akumin Group also down by three, with seven resigning and appointing four across the group
• Three groups down by two each:
  • Devere Australia Group with both not showing as appointed elsewhere
  • Locumsgroup Asset Management, as mentioned above, both joining IA Advice
  • Peter Robert Stemm (You Only Get One Life Pty Ltd), one adviser joining Billingham Advisers and the other not appointed elsewhere.
• A tail of 19 licensee owners down by net one each including, Findex Group, Euroz Hartleys and Bongiorno Group.