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AI stocks grow in popularity among Gen X, unadvised Aussies

Yasmine Raso24 June 2025

Artificial intelligence (AI) remains a popular theme for investors according to the latest trading data from wholesale platform, AUSIEX, with the number of accounts, trade volume and trade value all increasing year-on-year.

Chris Hill, National Manager of Strategic Relationships at AUSIEX, said there had been a 30 per cent jump in the number of accounts that traded AI stocks on Australian share markets year-on-year, with a 43 per cent increase in buy trade volumes and a 41 per cent rise in traded value.

Hill also noted a higher number of unadvised investors make trades in AI stocks, as well as some generational and gender differences.

“Over the second quarter of this year, Gen X traded the most in this sector, accounting for 42 per cent of all AI stock trades, while Baby Boomers had 41 per cent of total AI holdings as at mid-June,” he said.

“Interestingly, 84 per cent of the trades were from retail/self-directed investors. Only 11 per cent were from advised investors.

“Female investors comprised a third (34 per cent) of total traded value. They increased their percentage of total trades from 22.6 to 25.96 per cent.”

According to the AUSIEX figures, AI data training provider Appen Ltd was the “most traded artificial intelligence stock on the ASX over the second quarter (April 1 to June 15)”, followed by data centre operator Nextdc and AI and machine learning developer Brainchip Holdings.

The next top traded AI-related stocks for the second quarter of this year included:

  • Weebit Nano
  • Dicker Data
  • Megaport
  • Macquarie Technology Group
  • FBR
  • Straker
  • Opyl
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