Homesafe appoints new distribution lead to spearhead expansion

Yasmine Raso

Senior Journalist, Financial Newswire

13 March 2026

Homesafe Wealth Release has marked the expansion of its distribution channels beyond direct-to-consumer with a new senior appointment intended to spearhead the firm’s engagement with mortgage brokers, financial advisers and banking partners.

Formerly Head of Growth Markets at Allianz, Francis Fusca has joined as Manager of Distribution and Partnerships and will take on responsibility for increasing awareness of Homesafe’s equity release solution among brokers, advisers and banks and building relationships via educational opportunities and strategic partnerships.

Homesafe chief executive, Dianne Shepherd, said Fusca’s appointment is a reflection of the firm’s commitment to widening access to its equity release solution beyond traditional loan products and reverse mortgages, given recent data points to more and more Australians retiring with mortgage debt.

“This is the first time we are actively engaging in the broker and adviser channel, and we are bringing in someone who is exceptionally experienced and well suited to this role,” she said

“Brokers are increasingly working with clients who are approaching retirement with outstanding mortgage debt. Expanding into the broker and adviser channel allows equity release to become part of a broader retirement funding conversation, rather than just a last resort option.

“For many older Australians, the family home is their most valuable asset – yet they often feel trapped by mortgage repayments or cash‑flow pressures. Homesafe provides a safe and certain way to unlock equity without taking on debt, allowing retirees to improve their financial wellbeing with confidence.”

Fusca brings close to 15 years of experience in developing and nurturing relationships in the mortgage broking and financial services industries to the role at Homesafe, with his appointment allowing more retirees to access an alternative method to tap into their housing wealth that may also better suit their financial circumstances and life preferences.

“I’m excited to join Homesafe at such an important time for the industry,” he said.

“Many brokers already understand the pressures facing pre-retirees. What’s often missing is a clear understanding of where equity release sits relative to traditional lending options. My focus will be on closing that knowledge gap.

“Homesafe has a unique offering that can genuinely improve outcomes for older Australians, and I’m looking forward to helping more professionals bring this option into their conversations with clients.”